Nshama Properties

Nshama is a Dubai-based real estate developer founded in 2014 by Fred Durie, former CEO of Emaar International. The company is dedicated to building integrated lifestyle communities that deliver exceptional value and a strong sense of belonging for modern homeowners. Its flagship project, Town Square Dubai, is a master-planned community covering over 31 million square feet, featuring more than 3,000 townhouses and 18,000 apartments designed to promote connected and sustainable living.

Nshama’s developments are self-sustained environments, thoughtfully designed to provide residents with everything they need within reach—from parks, retail outlets, and dining venues to health centers, schools, hotels, and leisure areas. The company places strong emphasis on sustainability and smart urban planning, integrating features such as green architecture, energy-efficient lighting, smart metering systems, and micro-grid technology across its projects.

By offering affordable yet high-quality housing, Nshama empowers residents to move beyond renting and invest confidently in homes that represent long-term stability and value for their families.